Commentary: Who Owns Who in the Beauty Business?
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Elizabeth Arden is one company with many more brands behind it than you might imagine. Photo source Elizabeth Arden.com
Everyone has it: a favorite brand, maybe a bit of brand bias. (“I won’t use MAC, but I’ll use Estée Lauder!”) Unfortunately, most customers don’t know just how many of their favorite brands are actually divisions of the same company. A special thanks goes out to the sources, Kiss and Makeup (primary source from which the list was derived) and The Beauty Brains, on this one.
Estée... read more





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