Not only is it hard to do the right thing, but sometimes it’s downright impractical.  For instance, when it comes to sunscreen, the American Academy of Dermatology recommends that sunscreen be applied 15 to 30 minutes before sun exposure, followed by one application 15 to 30 minutes after the sun exposure begins, with further applications after swimming, sweating, and rubbing.  That’s a whole lot of time and attention you have to pay to sunscreen during that special weekend at the beach. Luckily, the smart folks at Supergoop!... read more