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Avon Products, Inc. today announced that Jon Bon Jovi will serve as the face of “Unplugged” fragrances for him and for her, two new scents that are designed to exude passion, soulfulness and intensity. Both Bon Jovi and Avon have previously dedicated themselves to charitable efforts, making it a more natural partnership than would meet the eye.
“Avon, and the Avon Foundation for Women, have given support and a voice to those in need for decades,” says Jon Bon Jovi. “Their philosophy of empowerment sends a strong message and I’m pleased to partner with them,” says Jon Bon Jovi.
“Jon’s music and philanthropic work celebrate independence and optimism, two beautiful qualities that radiate from within,” explains Lily DeStefano, Vice President of Avon North America Beauty. “The ‘Unplugged’ scents evoke an emotional connection – something Jon inspires in audiences around the world.”
Will you try Bon Jovi’s fragrance? Why or why not? Weigh in and you could win a full-size Unplugged for Men and for Women on July 15, 2012!